diff --git a/fixtures/merger.json b/fixtures/merger.json
index 91ea4cf..ee70960 100644
--- a/fixtures/merger.json
+++ b/fixtures/merger.json
@@ -143,7 +143,8 @@
                         ]
                     },
                     "lookup_fields": [],
-                    "historical": false,
+                    "historical": true,
+                    "notify": true,
                     "relationship": false
                 },
                 {
@@ -191,6 +192,7 @@
                     },
                     "lookup_fields": [],
                     "historical": true,
+                    "notify": true,
                     "relationship": false
                 },
                 {
@@ -239,6 +241,7 @@
                     },
                     "lookup_fields": [],
                     "historical": true,
+                    "notify": true,
                     "relationship": false
                 },
                 {
@@ -341,6 +344,7 @@
                         "pronouns"
                     ],
                     "historical": true,
+                    "notify": true,
                     "relationship": false
                 },
                 {
@@ -395,6 +399,7 @@
                         "id"
                     ],
                     "historical": true,
+                    "notify": true,
                     "relationship": false
                 },
                 {
@@ -452,6 +457,7 @@
                     },
                     "lookup_fields": [],
                     "historical": true,
+                    "notify": true,
                     "relationship": false
                 },
                 {
@@ -515,7 +521,8 @@
                         }
                     ],
                     "lookup_fields": [],
-                    "historical": true
+                    "historical": true,
+                    "notify": true
                 },
                 {
                     "name": "contact",
@@ -588,7 +595,8 @@
                         }
                     ],
                     "lookup_fields": [],
-                    "historical": true
+                    "historical": true,
+                    "notify": true
                 },
                 {
                     "name": "phone_number",
@@ -646,6 +654,7 @@
                     ],
                     "lookup_fields": [],
                     "historical": true,
+                    "notify": true,
                     "relationship": false
                 },
                 {
@@ -704,6 +713,7 @@
                     ],
                     "lookup_fields": [],
                     "historical": true,
+                    "notify": true,
                     "relationship": false
                 }
             ]
diff --git a/src/database/type.rs b/src/database/type.rs
index f71bda5..f3554f7 100644
--- a/src/database/type.rs
+++ b/src/database/type.rs
@@ -15,6 +15,8 @@ pub struct Type {
   #[serde(default)]
   pub historical: bool,
   #[serde(default)]
+  pub notify: bool,
+  #[serde(default)]
   pub sensitive: bool,
   #[serde(default)]
   pub ownable: bool,
diff --git a/src/merger/mod.rs b/src/merger/mod.rs
index a109321..da6e8ef 100644
--- a/src/merger/mod.rs
+++ b/src/merger/mod.rs
@@ -3,6 +3,7 @@
 
 pub mod cache;
 
+use crate::database::r#type::Type;
 use crate::database::Database;
 use serde_json::Value;
 use std::sync::Arc;
@@ -321,8 +322,9 @@ impl Merger {
       }
     }
 
-    // 7. Perform change tracking
+    // 7. Perform change tracking dynamically suppressing noise based on type bounds!
     let notify_sql = self.merge_entity_change(
+      type_def,
       &entity_fields,
       entity_fetched.as_ref(),
       entity_change_kind.as_deref(),
@@ -680,6 +682,7 @@ impl Merger {
 
   fn merge_entity_change(
     &self,
+    type_obj: &Type,
     entity_fields: &serde_json::Map<String, Value>,
     entity_fetched: Option<&serde_json::Map<String, Value>>,
     entity_change_kind: Option<&str>,
@@ -760,28 +763,33 @@ impl Merger {
         notification.insert("old".to_string(), old_val_obj.clone());
     }
 
-    let change_sql = format!(
-      "INSERT INTO agreego.change (\"old\", \"new\", entity_id, id, kind, modified_at, modified_by) VALUES ({}, {}, {}, {}, {}, {}, {})",
-      Self::quote_literal(&old_val_obj),
-      Self::quote_literal(&new_val_obj),
-      Self::quote_literal(id_str),
-      Self::quote_literal(&Value::String(uuid::Uuid::new_v4().to_string())),
-      Self::quote_literal(&Value::String(change_kind.to_string())),
-      Self::quote_literal(&Value::String(timestamp.to_string())),
-      Self::quote_literal(&Value::String(user_id.to_string()))
-    );
+    let mut notify_sql = None;
+    if type_obj.historical {
+      let change_sql = format!(
+        "INSERT INTO agreego.change (\"old\", \"new\", entity_id, id, kind, modified_at, modified_by) VALUES ({}, {}, {}, {}, {}, {}, {})",
+        Self::quote_literal(&old_val_obj),
+        Self::quote_literal(&new_val_obj),
+        Self::quote_literal(id_str),
+        Self::quote_literal(&Value::String(uuid::Uuid::new_v4().to_string())),
+        Self::quote_literal(&Value::String(change_kind.to_string())),
+        Self::quote_literal(&Value::String(timestamp.to_string())),
+        Self::quote_literal(&Value::String(user_id.to_string()))
+      );
 
-    let notify_sql = format!(
-      "SELECT pg_notify('entity', {})",
-      Self::quote_literal(&Value::String(Value::Object(notification).to_string()))
-    );
+      self
+        .db
+        .execute(&change_sql, None)
+        .map_err(|e| format!("Executor Error in change: {:?}", e))?;
+    }
 
-    self
-      .db
-      .execute(&change_sql, None)
-      .map_err(|e| format!("Executor Error in change: {:?}", e))?;
+    if type_obj.notify {
+      notify_sql = Some(format!(
+        "SELECT pg_notify('entity', {})",
+        Self::quote_literal(&Value::String(Value::Object(notification).to_string()))
+      ));
+    }
 
-    Ok(Some(notify_sql))
+    Ok(notify_sql)
   }
 
   fn compare_entities(